Vikas Thakur / / 7 min readSaaS ARR growth runs from a median 85% for companies under $1M ARR down to 14% for companies over $100M ARR, per a 2026 synthesis of 2025 survey data. This report breaks down growth rate benchmarks by ARR stage, funding type and CAC payback efficiency.
Vikas Thakur / / 8 min readThe median SaaS company runs a 77% gross margin on total revenue in 2025, per Benchmarkit's SaaS Performance Metrics report. This breakdown covers subscription versus services margin, cost of goods sold, and where the rest of every ARR dollar goes.
Vikas Thakur / / 8 min readSaaS companies using usage-based pricing grew at a median 44% in 2024, 76% faster than the 25% posted by subscription-only companies, per Pavilion and Benchmarkit's 583-company survey. This report breaks down growth, retention and adoption by pricing model.
Vikas Thakur / / 12 min readThe median SaaS CAC payback period is 16 months in 2025, according to Benchmarkit's SaaS Performance Metrics report. That is down from 18 months in 2024, and deal size still matters, though not in the simple straight-line way most benchmarks assume.
Vikas Thakur / / 8 min readMedian net revenue retention for private SaaS companies hit 101% in 2025, confirmed by two independent surveys of over 1,000 companies. This report breaks NRR down by contract size, funding source, and valuation multiple, using SaaS Capital, Benchmarkit, and Software Equity Group data.
Vikas Thakur / / 8 min readThe median SaaS CAC payback period fell to 16 months in 2025, down from 18 months in 2024, per a 342-company Aleph and Benchmarkit study. This report breaks down CAC payback, CAC ratio, LTV:CAC and acquisition cost by funding stage.
