Vikas Thakur / / 5 min readLegal ads cost $8.67 per click. E-commerce pays $1.16. That's a 650% gap on the same platform. Here are the actual CPC benchmarks for 23 industries in 2025, including Australian market rates.
![Facebook Ads Benchmarks 2025: Shopping CTR Surged 146% [Industry Data]](/assets/facebook-ads-benchmarks-2025-DWNLfm9o.png)
Vikas Thakur / / 37 min readThe most expensive Facebook ad click costs $9.78 whilst the cheapest costs just $0.34—a staggering 29X difference. Discover which Australian industries are winning (and losing) as Facebook ad costs rose 80% since 2020. Complete performance data across 20+ industries.
Vikas Thakur / / 40 min readLegal pays $8.58 per click. E-commerce pays $1.16. Google Ads CPC rose 12.88% in 2025. Industry-by-industry breakdowns with Australian context — CTR, CPC, conversion rate, and ROAS across 23 sectors.
![SaaS Metrics Benchmarks 2025: Median ARR, NRR & 47 KPIs [2,000 Cos]](/assets/saas-metrics-2025-BRggTqMZ.png)
Vikas Thakur / / 20 min readMedian SaaS ARR growth hit 19–21% in 2025. This is the full benchmark dataset — NRR, CAC payback, Rule of 40, burn multiples — synthesised from 2,000+ companies across 15 sources including KeyBanc, OpenView and ChartMogul.
![Conversion Rates by Industry 2025: 450+ Benchmarks [Complete Guide]](/assets/conversion-rate-statistics-C3o0r8XI.png)
Vikas Thakur / / 21 min readEvery industry-specific conversion rate benchmark you need in one place. Compare your performance against 450+ verified statistics across 57 industries and discover exactly where you stand in 2025.