
AHPRA's 2 Sep 2025 Rule: Fix Your Treatment Page
AHPRA's higher-risk cosmetic procedure advertising guideline banned testimonials and set new page requirements from 2 September 2025. Here is the treatment page template that actually complies.

AHPRA's higher-risk cosmetic procedure advertising guideline banned testimonials and set new page requirements from 2 September 2025. Here is the treatment page template that actually complies.

Since 2 September 2025, AHPRA's advertising guideline has required higher-risk non-surgical cosmetic procedures to be classified as adult content when advertised on social media, so under-18 audiences cannot see the ad. The rule sits on the advertisement, not the page it links to, which changes what your build needs to check.

A full porcelain or ceramic crown averaged $1,703 in Australia in 2023-24, with patients paying $978 out of pocket after private health insurance, per Private Healthcare Australia's claims data. Patient-reported prices tracked by CostDoc put the national median notably higher, at $1,841.

A root canal in Australia costs $900 to $3,700 in 2026 before any crown, depending on the tooth and whether a general dentist or a specialist endodontist treats it. Full breakdown by tooth type and provider, what Medicare and private health cover, and why no single public average exists.

AHPRA's guidelines, in effect from 2 September 2025, introduced a mandatory seven-day cooling off period for people under 18 having non-surgical cosmetic procedures. Most booking systems cannot express that rule at all. Here is what the flow has to do.

Composite veneers cost between $250 and $1,500 per tooth at the Australian practices we checked directly in 2026, a 6-fold gap for the same procedure. We fetched pricing from five real practice and pricing-guide sites and found no single published national average.