67.24% Bounce Rate: Construction Tops Industry Rankings
Vikas Thakur / / 9 min readConstruction websites have the highest bounce rate of any industry at 67.24%, and real estate the lowest at 46.85%, according to Databox's analysis of Google Analytics 4 data from April 2023. This report breaks down bounce rate by industry, what GA4 changed about the definition, and what counts as a healthy number in 2026.