Tag: ChatGPT

12% of Australians Search With AI First: 2026 Data

Vikas Thakur / Sep 29, 2026 / 8 min read

12% of Australians now name an AI tool as their main way of finding information online, up from 5% a year earlier, according to Telsyte's 2026 Australian AI Study. Only half of those AI answers send a click back to a website. Here is the adoption and referral traffic data behind the shift, with sources.

Backlinks Needed to Rank Google 2025: ChatGPT Era Analysis [SEO Data]

Vikas Thakur / Sep 30, 2025 / 18 min read

The numbers tell different stories. Google needs 200-500 quality backlinks for competitive keywords, but ChatGPT operates on fundamentally different principles with only 12% URL overlap. Here's what the research reveals about optimising for both platforms.