Vikas Thakur / / 9 min readA 12-point audit checklist for Australian cosmetic clinic advertising compliance after AHPRA's September 2025 guideline amendments. Covers Google Ads, Meta Ads, website, Instagram, email, and Google Business Profile. Print and use.
Vikas Thakur / / 6 min readAverage Meta Ads CPC in Australia is $1.47 in 2026, up 12% year-on-year. CTR benchmarks, CPM by industry, and cost-per-result data for Australian Facebook and Instagram advertisers. Pulled from 8,400+ Australian ad accounts.
Vikas Thakur / / 5 min readAverage Google Display Network CPM is $2.80 in 2025. Australian GDN CPMs run $1.90–$3.20 — cheaper than US inventory. Full breakdown by industry, format, and targeting type.
Vikas Thakur / / 5 min readLegal ads cost $8.67 per click. E-commerce pays $1.16. That's a 650% gap on the same platform. Here are the actual CPC benchmarks for 23 industries in 2025, including Australian market rates.
Vikas Thakur / / 16 min readDiscover shocking PPC adoption rates in Australia. 65% of SMBs now run paid ads, but most waste 61% of their budget on wrong keywords. Here's what Australian businesses actually spend and what really works.
![Facebook Ads Benchmarks 2025: Shopping CTR Surged 146% [Industry Data]](/assets/facebook-ads-benchmarks-2025-DWNLfm9o.png)
Vikas Thakur / / 37 min readThe most expensive Facebook ad click costs $9.78 whilst the cheapest costs just $0.34—a staggering 29X difference. Discover which Australian industries are winning (and losing) as Facebook ad costs rose 80% since 2020. Complete performance data across 20+ industries.