Tag: facebook ads

Meta Ads Australia Benchmarks 2026: CPC, CTR, and CPM by Industry

Vikas Thakur / May 14, 2026 / 6 min read

Average Meta Ads CPC in Australia is $1.47 in 2026, up 12% year-on-year. CTR benchmarks, CPM by industry, and cost-per-result data for Australian Facebook and Instagram advertisers. Pulled from 8,400+ Australian ad accounts.

Facebook Ads Benchmarks 2025: Shopping CTR Surged 146% [Industry Data]

Vikas Thakur / Nov 14, 2025 / 36 min read

The most expensive Facebook ad click costs $9.78 whilst the cheapest costs just $0.34—a staggering 29X difference. Discover which Australian industries are winning (and losing) as Facebook ad costs rose 80% since 2020. Complete performance data across 20+ industries.